Laura Barker

Senior Creative Manager at Sojern

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Laura Barker's Summary

Creative and analytics-driven professional specializing in delivering engaging solutions across various marketing channels. With a strong background in print, digital marketing, brand identity, and media planning, I bring a unique blend of creativity and strategic thinking to every project. Throughout my career, I've had the opportunity to work on impactful projects, including poster design for MasterCard, rebranding efforts for Baxter Auto, and the successful brand launch of Red945. Additionally, my recent role at Sojern has provided me with valuable experience in leading creative initiatives and driving strategic marketing campaigns. During my time at Sojern, I've played a key role in developing compelling design solutions that drive marketing communications effectiveness. I've led cross-functional teams in ideation, design, and implementation, ensuring that our creative efforts align with strategic goals and deliver measurable results. My expertise extends across corporate branding, web design, photography, digital marketing, advertising, SEM, SEO, vendor negotiations, social media, and creative direction. I thrive in dynamic environments where I can leverage my skills to drive measurable results and make a lasting impact. If you're seeking a versatile and experienced marketing and design professional who can bring creativity, strategy, and execution to the table, let's connect! I'm passionate about collaborating on exciting projects and contributing to the success of forward-thinking teams.