Mark Head's Summary
BenefitPersonas™ are at the core of Values-Based Communications™.
We utilize behavioral science and consumer segmentation strategies to activate employee (and patient) behavior change, creating higher engagement in health-related initiatives.
This includes benefits enrollment / HDHPs / VBs, ongoing benefits engagement, point solutions, population health, clinical compliance, well-being and other employee benefits.
We categorize employees (and patients) into 1 of 5 psychographic profiles, using just an eligibility file with name and address.
- Self Achiever: “I take charge of things so I can reach my goals; I value my health and will invest time and money to improve it”
- Balance Seeker: “Give me all the information & the pros + cons of each option so I can choose what I want; don't tell me what to do”
- Priority Juggler: “I am determined to be there for my family and my colleagues - and I'm very busy, so respect my time”
- Direction Taker: “I need a trustworthy expert to recommend what's best for me based on their understanding of my needs”
- Willful Endurer: “I live for today; I deserve convenience and ease, and no matter what life throws my way, I can handle it”
We then rewrite your messages (emails, text messages, outreach scripts, (even print materials) so that you can send a personalized message to each type - for *any* situation where "more enrollment and engagement" can help improve your results and KPIs.
Contact Information
Title
Location
Frequently Asked Questions regarding Mark Head
What company does Mark Head work for?
Mark Head works for
BenefitPersonas as President
What is Mark Head role in BenefitPersonas?
Mark Head roles in
BenefitPersonas
is President
Where is Mark Head based?
Mark Head is based in Los Angeles Metropolitan Area.
Who is BenefitPersonas's President?
BenefitPersonas
's President is Mark Head
Sales Navigator Scraper
Turn Sales Navigator into your automated lead generation engine.
LinkedIn Data Scraper
Extract valuable LinkedIn data with just one click.
LinkedIn CRM Integration
1-click to add contacts to your CRM with email and phone number.
People Also Search For
Mark Smith
Chief Technology Officer
Greater Cambridge Area
Mark Moerdyk
Chief Technology Officer
London, England, United Kingdom
Mark Micciche
Account Manager
Winchester, Massachusetts, United States
Mark Hembarsky
EVP, Chief Business Excellence Officer
North Carolina, United States
Mark Levy
President, CEO
Grapevine, Texas, United States
Mark Mutz
National Trainer
Oneida, New York
Similar Peoples
Irina Kukuyeva
Venture Partner
Los Angeles Metropolitan Area
Chad Napier
District Operations Manager
Los Angeles Metropolitan Area
Neema Jamshidian
Business Development Intern
Los Angeles Metropolitan Area
Jennifer Hauxhurst
Head Of Brand
Los Angeles Metropolitan Area
Tauseef Qureshi
Chair, Department of Medicine
Los Angeles Metropolitan Area
Rodney Taylor
Vice President of Business Development
Los Angeles Metropolitan Area