Maxine Laceby

Co Founder at Absolute Collagen

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Maxine Laceby's Summary

Own who you are, be who you are, love who you are and most of all; own the skin you're in. Co-founder of Absolute Collagen, Maxine Laceby, founded the company in 2017 with her daughter Darcy Laceby. What started out as a simple kitchen experiment with chicken bone broth, eventually led to Maxine realising that there was the possibility to utilise this into a business venture. After doing extensive research into the beauty properties of what collagen does for your skin and health, Maxine Laceby continued to work on the formula and this in turn led to the birth of Absolute Collagen. Now as the co-founder of the UK’s fastest growing collagen brand, Maxine has perfected the formula of a much loved collagen supplement and has led the brand to win a multitude of awards. Her voyage of becoming a business woman and entrepreneur at the age of 50 proves that opportunities are not limited to age and that anything is possible when you put your mind to it. This is echoed through Absolute Collagen’s “Strong In Your Skin” campaign, where Maxine wants all men and women to champion their absolute possibility and feel like the best version of themselves. When she founded the brand, she had one mission: To create a 'daily dose of beauty that will allow everyone to look and feel their absolute best”, and with the best ingredients available, Maxine did exactly this. The Absolute Collagen marine collagen supplement is a unique and powerful liquid drink available to all. Made from premium hydrolyzed marine collagen, this supplement has now become a daily staple for tens of thousands of our Absoluters. With a plethora of awards, industry experts approvals and numerous 5 star reviews, Absolute Collagen is the only supplement you need to feel your absolute best.